Use
This is a weekly shampooing treatment for blonde hair. Use more often for a creamier, more vibrant, brighter blonde color. Also great for gray hair. Keeps your blonde and gray looking vibrant and bright.
Benefits
Restore your dull blonde hair to the beautiful tone you walked out of the salon with. This ultra-strong violet shampoo will eliminate brassiness or any kind of yellow or orange tones from highlights or bleached hair, leaving you with cool, vibrant, shiny, healthy hair.
Blonde and gray hair absorb everything. You must use a violet shampoo weekly to protect your delicate blonde or gray hair from absorbing environmental pollution, smoke, UV rays, and poor-quality water.
Many purple shampoos have been pulled from store shelves recently due to the harmful dyes they use that may cause cancer. The violet dye we use is 100% organic, so you can rest assured that you are using a safe and effective shampoo that will restore luster and shine to your blonde or gray hair.
The Shampooing Ritual
Use once weekly or as needed to restore blonde hair to the creamy, blonde tone you walked out of the salon with.